Online Marketing
The Downtown Victoria Business Association (DVBA) promotes downtown business owners and events, ensures continued economic sustainability, and celebrates the vibrancy of downtown Victoria.
Time Range: 15 – 30 Hrs
Industries: Professional Services
Features: Online Marketing
The Challenge
The question was: how do we help the Downtown Victoria Business Association stand out amongst the crowd? And how do we get qualified leads?
The Results
In order to generate the highest quality leads at the lowest possible cost we put together a strategy with a mix of Google Search ads, as well as Facebook and Instagram ads. We ran Google Display ads targeting various topics and aimed at retargeting to recent visitors of specific landing pages.
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